Planning an Event

Our mission is to be the leading voice of sports tourism in the Greater Lansing area and to promote economic growth by attracting a diverse range of sporting events to the region. We will strive to enhance the quality of life for area residents through the development of local sports and fitness programs for all ages, with a special emphasis on the underserved population; and to support the continued development and maintenance of safe, high-quality athletic facilities.

We understand that a lot goes into choosing a host city for any event.

Located right in the middle of Michigan, Greater Lansing is convenient to reach and easy to navigate. Our region is full of first-rate facilities, from lodging to athletic venues of every kind. The GLSA services staff is on-hand from the start and will be there to help you across the finish line, whether your event is large or small. We're more than just a local information source, but a true partner in the planning process. Let's work together for your best event ever.

Services Provided by GLSA

  • Venue Recommendations
  • Venue Negotiations
  • Hotel Proposals
  • Assistance with Event Publicity
  • Event Management Counseling
  • Assistance with Marketing 
  • Volunteer Recruitment
  • Entertainment Options
  • Personalized Event Visitor Guides
  • Registration Assistance
  • Program Planning
  • Local Referrals
  • Dignitary Welcome Letters
  • Custom Website Development