Sports event professionals were asked to name the sports commission, convention and visitors bureaus, or sports events venues that they believe display exemplary creativity and professionalism toward the groups they host. Nominations were received from readers throughout the year, and the top picks were selected based on the results from an online voting system.

Statement from SportsEvents editor Kristen McIntosh regarding the 2013 Reader's Choice award recepients in the January 2013 issue: 

"Due to the power of social media and online voting capabilities, we received an overwhelming response from readers this year, which allowed SportsEvents to honor the destinations and their sports venues-and the marketing organizations that represent them-with a 2013 Readers' Choice Award," said Kristen McIntosh, SportsEvents editor. "These award winners have proven they are willing to go above and beyond the normal service levels expected by providing both the physical attributes and commitment to hospitality and service that today's discriminating sports event planners demand. It is an honor to announce their selection by sports event planners as some of the best in the United States."