What is Sports Tourism?
Sports event tourism refers to people who visit a city to participate in or watch sporting events. For some reference, the two sports events that attract the most tourists worldwide are the Olympics and the FIFA World Cup. These events are held once every four years, in a different city in the world. That makes them an "itinerant sports event" - that is to say, a sporting event that is bid upon by various host cities, and the event moves around from host city to host city. Communities don’t need to wait around for something as massive as the Olympics to get into the sports tournament hosting game though - oh no. The entire country has an ever-growing passion for tournament sports, endurance races and athletic contests of every shape and size.
